THE COST OF CLOUT
THE COST OF CLOUT
📍 SCENE: Luxury store showroom – or at least, a satirical version of one. Overly bright lighting. Marble floors. A mannequin dressed in a plain white tee… for $750. Everything looks expensive, but something about it feels off. At the center? MG, OV, and GU posted up on a pristine couch, staring at the price tags like they just saw a ghost.
🟥 MG (Marin Golub fan) grabs the $750 T-shirt, squints at the price tag.
🟨 OV (Off-White fan) deadpan, looking around the store.
🟩 GU (Gucci fan) leaning back, sipping an overpriced espresso.
A montage plays—brand names flashing on the screen as the crew breaks them down.
🟥 MG: points at a plain designer hoodie on screen This? This is $1,200. For what? Nigga, if I see one more brand slap their logo on some Walmart-tier fabric and call it a ‘statement piece’—I’m losing my mind.
🟨 OV: shakes head These brands got y’all convinced that buying a crewneck with Helvetica font makes you part of the elite. Nigga, you just got finessed by a PowerPoint.
🟩 GU: laughing And don’t even get me started on the ‘distressed’ look. Niggas buying pre-ripped jeans like their wallet wasn’t already distressed enough.
The screen cuts to high-end stores—think Gucci, Balenciaga, LV. Then? Hard cuts to overseas factories, Alibaba listings, and resellers flipping the same products for pennies.
🟥 MG: Balenciaga charging four figures for some shit that look like it barely survived a Goodwill donation bin. These niggas out here selling irony as a flex.
🟨 OV: LV? Nigga, they got people out here dressing like a rich toddler on their first shopping spree. Mismatched patterns, goofy-ass color combos… it’s giving clown couture.
🟩 GU: And let’s talk about the people defending it. ‘You just don’t get fashion.’ Nigga, what’s there to get? They charging $3,000 for a trash bag. Y’all getting robbed in HD.
The final segment cuts to people lining up overnight, emptying their wallets for ‘exclusivity.’ Hypebeasts flexing, influencers unboxing, stock prices rising.
🟥 MG: leans in, serious tone This shit ain’t even about quality. It’s about status. These brands don’t sell clothes—they sell validation.
🟨 OV: nods Niggas dropping rent money to impress people that don’t even fuck with them. That’s the real scam.
🟩 GU: smirking, looking at the camera And the best part? The same people laughing at y’all? They wearing Uniqlo and still bagging more compliments than you.
The crew stands up. MG drops the overpriced tee back on the rack.
🟥 MG: Yeah… we done here.
As they walk out, a sales associate appears.
💼 Sales Associate: fake smile Can I help you find anything today?
🟨 OV: Yeah, some self-respect for the people still buying this bullshit.
CUT TO BLACK.
🔥 STATUS REPORT: SEASON 1 HAS OFFICIALLY BEGUN.